The Brief: Create a new look for a range of events. The new design should be modular and adaptable to suit various environments, while possessing a strong brand presence that clearly communicates L’Oréal’s quality product range in an easy-to-navigate and comfortable atmosphere.
The Results: Since the new look was delivered, L’Oréal has recorded excellent results from National Beauty Tour events, Dermatology Conferences and other events. The results have been sensational and our design is now being used internationally. “For years, I noticed your work at various events. It stood out in design and quality. My job has been made so much easier and our brand presence is much stronger by using you; I just wish we had done so earlier.” Sally Bianco, Group Merchandising Manager, L’Oréal Australia.